INSIDE
Smoking does all kinds of things to our insides, physically and mentally. With each cigarette we smoke we shorten our life by 11 minutes. Shortness of breath is just the start.
OUTSIDE
Smoking outside bars and restaurants can make us feel like an outsider. As well as costing us socially, on average cigarette litter accounts for over 40% of all street litter.
EVERYWHERE
Child labour, deforestation, climate change, food shortages. The devastating effects of smoking, especially in developing countries, deepen with every cigarette we light.